Nice writeup on our new Model No.5 on Coolhunting.
In 1945, the average home size in the USA was 960 square feet. By 2010, this number had risen to 2140 square feet.
Revolutions in production efficiency have meant that just about everyone can afford to have just about everything they want. At first this seemed wonderful, until we discovered that our homes, and our garages, were filling up with so much stuff. Suddenly our lives felt less spacious, more complicated, less free and less fun.
Our company philosophy is that a better way to live is to invest in owning fewer things that function to perfection, and that last a very long time. This way we get to enjoy, and fall in love with, the things we own.
— Paul Budnitz
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